Banque Populaire used to use paper business cards for all its employees. However, these cards represented a huge quantity of paper and generated a lot of waste, particularly when job changes took place or when customers threw them away after use.
In a more environmentally-friendly approach, Banque Populaire undertook to look for alternatives to paper business cards, while ensuring a physical medium for its employees. After searching the Internet to compare different suppliers, Banque Populaire chose VKARD for its digital business cards. VKARD stood out for its print quality and the options it offered.
Banque Populaire’s customers welcomed the switch to digital business cards, finding them highly innovative and differentiating. Some customers were even interested in using digital business cards for their own companies. Banque Populaire’s staff appreciated the new format, which was much more convenient to carry around and enabled them to exchange contact details quickly and easily.
The contact exchange option offered by VKARD saved a significant amount of time in prospecting activities, making it easy to collect customer contact details in a single movement.
The VKARD Dashboard proved to be very intuitive, making it easy to modify collaborators’ information with immediate action, and to consult certain statistics if the option was taken.
Manon Espanan, Logistics Technician
Conclusion:
Overall, Banque Populaire has received nothing but positive feedback, with no operational or management concerns. The transition has saved time, improved the bank’s image and saved natural resources.
The transition to digital business cards with VKARD has been a success for Banque Populaire. Not only has the initiative reduced the company’s ecological footprint, it has also improved operational efficiency and reinforced the bank’s image as an environmentally-friendly, innovation-driven company.